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ZENAIDE D'ALBUFERA
About
Zénaïde d'Albufera is a communication and PR strategist based in Brussels, working with culturally significant institutions, designers, and brands across art, design, fashion, architecture, and hospitality.
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Her approach combines strategic intelligence with creative execution. She understands both the cultural landscape and how to navigate it, bringing analytical precision and intuitive understanding to every project.
She specialises in international press relations, corporate communication, press trip management, and thought leadership development —creating communication strategies that establish cultural positioning, thought leadership, and lasting influence.
Zénaïde's professional foundation was built in the cultural sector. She began her career in Media and Public Relations at Christie's Paris, followed by several years at a leading contemporary art gallery in London. In 2012, she joined Reiber PR in London, where she was promoted to Associate Director before establishing her independent practice. Since 2018, she has been based in Brussels, working with clients across Europe and internationally. As a native French speaker fluent in English and Spanish, she brings multicultural perspective and cross-cultural fluency to every strategy she develops.
Recent and current clients include Casson Mann, Victoria Yakusha, Ballon Rouge Collective, studiokhachatryan, Testudo, Christina Arza, and Jeremy Hutchison. She has also collaborated with COLLECTIBLE design fair, Fondazione Prada, Josef and Anni Albers Foundation, Victoria & Albert Museum, Royal Academy of Arts, The National Gallery, Galerie Mitterrand & Domaine du Muy, Fondation CAB, Château La Coste, Kulturstiftung Basel H. Geiger | KBH.G, Lévy Gorvy Dyan, and Galerie Philia.
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